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Ep 48: Mastering the Last Mile & Eco-Innovation in Africa with Farayi Ziswa (CEO, BTL Consulting & Mapepa Karatasi) 🌍🎙️
Are you ready to witness how African entrepreneurs are modernizing traditional trade and turning agricultural waste into global assets? 🚀
In Episode 48 of the AfriCAN Do! Podcast, we feature Farayi Ziswa, a seasoned Pan-African business executive and the CEO & Co-Owner of BTL Consulting Ltd and Mapepa Karatasi Ltd.
A true son of the soil with Zimbabwean roots and an East African business footprint, Farayi represents the essence of the "AfriCAN Do!" spirit. From modernizing the "duka" and solving complex last-mile logistics challenges in Kenya to empowering women in Tanzania through sustainable manufacturing, Farayi’s journey is a masterclass in resilient leadership and cross-border success. 💪
In this episode, we explore: * 🛒 The Retail Revolution: How BTL Consulting is redefining selling solutions, merchandising, and field sales for FMCG and electronics across East and Southern Africa. * ♻️ Eco-Innovation: The inspiring story of Mapepa Karatasi Ltd, a Tanzanian enterprise transforming agricultural waste into high-quality handmade paper, inspired by 30 years of innovation from Handmade Papers of Africa (Zimbabwe). * 📈 Pan-African Growth: Insights on scaling businesses from Kenya to regional powerhouses. * 💡 Modernizing Traditional Trade: Practical strategies for optimizing product display and distribution in the informal sector.
Whether you are an investor 💼, a startup founder, or a policy-maker, this conversation offers authentic, contextual, and actionable insights into building brands in African markets. Africans CAN Do! And Africans are Doing! 🙌 Join us for a celebration of ownership, intent, and entrepreneurial grit.
* 👤 Who is Farayi Ziswa? Farayi Ziswa is the CEO of BTL Consulting and Mapepa Karatasi, known for his expertise in retail distribution, FMCG logistics, and sustainable manufacturing in East Africa.
* 🏢 What is BTL Consulting? Founded in 2010 in Nairobi, BTL Consulting provides selling solutions, retail consulting, and merchandising services across East and Southern Africa.